In the past 20 years, the world has adopted digital and mobile devices for most of it’s ‘non-voice’ communications, and that has been reflected in film and television storytelling. Interactive Screen Graphics is a relatively new area for art departments to commission, but something Acme has been creating for most of the digital revolution era.
The use of bespoke designed interfaces and applications is becoming more common on-screen, while also being used as a crucial storytelling mechanism to quickly and affordably communicate essential plot points and information to the audience.
Motivated by storytelling, Acme’s approach assists and drives the narrative, action, and character from the concept stage to implementation, we can provide technical and original screen graphics for producing and playing-back high-quality imagery onto computer, video and devices.
We provide such graphics as, Text Message Applications, User Interfaces (UI), HUD Display, Websites, Map Applications, Computer Software, Operating Systems to play on devices such as Smartphones, Computer sSreens, UI, HUD Display, Multi-Screen Control Rooms.
The change in weather has provided us with the perfect excuse to sit back, stay inside and watch all of the recent TV series that we have worked on. One of our latest TV series The Innocents centres around around two love stuck teenagers Harry and June, so – unsurprisingly – popular social media apps are pivotal within the plot. We don’t want to give too much away, however episode fours cliffhanger ending features the use of a phone and computer sequence designed by Acme Graphics.
Shared View is a bespoke, interactive animated sequence inspired by YouTube designed in house by our team of graphic designers. We created all the fundamentals from scratch, everything from the logo to the avatars. The animated sequence is based on the detailed action from the script and timed so that it is easy for the actors to use, communicating via the ‘youtube’ style social media app on smart phone and desktop computer platforms and more.
We have been eagerly anticipating the arrival of Netflix’s brand new supernatural thriller The Innocents, which follows the story of teenage lovers Harry (Percelle Ascott) and June (Sorcha Groundsell) who run away from their repressive families to live together, only to find themselves navigating a strange and dangerous new world. Despite the Innocents being a supernatural drama, Acme was tasked with making prop graphics that were relatable in today’s world.
Among the long list of graphics props made for The Innocents were the animated sequences. A notable one shown in episode two is the online poker game, we created everything from characters to the interface and interactive animated elements.
It’s been a busy month here at Acme, amid the graphic prop requests we have been making animated computer sequences for film and TV. Having specialised in creating bespoke animations for mobiles, tablets and computers for many years, we have found ourselves creating them for a diverse range of productions.
We worked on the BBC’s adaptation of Zadie Smith’s acclaimed novel NW. NW tells the heart-breaking story of Natalie and Leah’s friendship and the different directions their lives have taken. Acme was tasked with creating all of the computer and tablet animations used by the actors, including a Facebook inspired screen graphic.
This animation was created as an interactive animated sequence that required us to design everything from the logo and tools to the interface. Simulating such a well-known program as Facebook is a balancing act between creating something that is instantly relatable and that does not infringe any copyright laws. A program such as Facebook would usually take a significant time to design, however working within this industry requires us to work within a tight timeframe, within budget whilst creating a program that is both believable and accessible.
A blend of 100 photos taken by a Drone in Suffolk were photoshopped together to create a seamless birds eye view landscape. It was a tricky job to remove the buildings, vehicles and unwanted details, so that the camera could start as a printed action prop held by a property developer and end as an overhead shot of Mackenzie Crook and Toby Jones metal detecting in a field.
The sequence starts as a printedprop, it is unrolled to view the area that the Detectorists are standing in. The camera zooms in, each stage of that zoom had to be created and seamlessly patched together, as the camera shot get closer – the viewer recognises that it is the stars of the show. You would never know it started as 100 photos taken by a drone!
Acme Graphics specialise in creating animations for use on prop laptops, desktop computers, tablets and mobile phones. We have created many variations as per scripts from art departments from TV & Film.
This clip shows Les Mcqueen, played by Mark Gatiss from the fictitious band Creme Brulee in League of Gentlemen. He was Googling himself and Acme Graphics created the whole sequence as an animation so that the Actor has both control over the movements or they can be programmed in taking the stress away from the actor and the prop man controls the action for the director off camera.
This showreel shows the breadth of experience Nick has in Animation at Acme Graphics. He has been creating animation since 1998 for major productions. This showreel shows Nick’s older work but proves that Acme Graphics can design any animation for any prop device in any style required for film, TV and commercial production as part of the film edit or prop.
Acme design and create Animations of anything from Hospital monitors, phone visuals and game graphics. For the film Northern Disco Lights, we were asked to do various animated Maps to illustrate the storyline of the documentary style film about Norwegian House music.
Acme Graphics created animations for film and television. This map of Norway follows the history of house music in Norway in a film called Northern Disco Lights.